Global Tech Market Sees Strong Growth IN Notebooks, AR Devices, and NEVs

The global tech landscape is experiencing notable growth across several key sectors, with TrendForce projecting significant increases in notebook shipments, augmented reality (AR) devices, and new energy vehicles (NEVs).

Global notebook shipments are forecasted to reach 173.65 million units in 2024, reflecting a 3.7% increase compared to 2023. Growth is driven by demand in the education and entry-level consumer markets, as reported by TrendForce. Although AI-powered notebooks are set to launch in the second half of 2024, their high price points may delay consumer adoption, with the real impact expected in 2025 as businesses seek upgrades.

Moreover, the global notebook production landscape is evolving, with Vietnam and Thailand becoming increasingly important hubs as manufacturers diversify due to geopolitical pressures and cost optimization efforts. Vietnam’s share in notebook production is anticipated to rise to 6%, while Thailand is set to account for 2.3% by 2024.

The AR device market is set for a significant expansion, with global shipments projected to reach 25.5 million units by 2030, marking a 67% compound annual growth rate (CAGR) from 2023 to 2030. This rapid growth is caused by the rising adoption of AR technology across healthcare, gaming, and education industries. The increasing presence of AR devices in consumer and enterprise markets is expected to drive this unprecedented expansion, with major tech players investing heavily in AR research and development.

Global sales of new energy vehicles (NEVs) surged in the first quarter of 2024, with 3.769 million units sold—a nearly 30% increase from the previous quarter and a 24.2% year-over-year (YoY) growth. This momentum is fueled by the rising demand for electric vehicles, driven by government incentives, advancements in battery technology, and a shift toward cleaner energy solutions. China continues to lead the charge in NEV sales, bolstering its position as a global leader in the electric vehicle market.

These trends reflect a dynamic global market with strong growth in key technological sectors. As the world embraces innovations in notebooks, AR devices, and NEVs, companies are responding to evolving consumer needs, geopolitical shifts, and environmental concerns.